About Morocco
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In his aim to modernise Morocco, boost the economy and improve the quality of life for Moroccans across the country, King Mohammed has a vision to attract more foreign direct investment into the country and increase the number of tourists.
The graph above displays the results found in research carried out by the European University Institute (2006) and shows that since 1998, tourism to Morocco has mostly been rising. The recorded number of foreign visitors in 2004 was 2,747,347.
In January 2001, the government embarked on a national tourism strategy called Vision 2010 which aims to attract 10 million visitors by the year 2010 and make Morocco one of the world’s premier tourist destinations. Of its main objectives, Vision 2010 aims to:
- Reach 10 million tourists, 7 million of whom are international tourists (against 5.5million in 2005)
- Create 160,000 beds (130,000 beds in seaside tourist resorts and 30,000 beds in cultural destinations of the country) which will increase the national capacity to 230,000 beds
- Increase investments in new sea side tourist resorts, infrastructure, the hotel trade and entertainment to €8-9bn
In order to achieve this, six locations along both the Mediterranean and Atlantic coasts have been chosen for the development of luxury tourist resorts. This is known as the Azur Plan and construction for one of the resorts, Mediterrania Saidia is already well under way. The necessary road infrastructure is already under construction to support all the resorts and make it easier to get around Morocco.
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